Imagining the way to express identity in a fully-automated society, based on the phenomenon of creating a virtual persona today. How will this phenomenon develop in the future? How might its appearance of identity be extreme in the future? Vanished parts of the human body differentiate us from robots and others. It is a way of visually entertaining yourself and others.

I have designed a 3D mascot for the new coffee brand called DripDrop.

Agency: Everyday Practice / Art Direction: Joonho Kwon / Contribution: Lettering
I had an opportunity to do lettering for one of the works in the 10th-anniversary exhibition of Everyday Practice during my internship.

Unselected poster design proposal for Geumnarae Art Hall's annual art event in Seoul, completed during an internship at Everyday Practice.

Inspired by the water reflection on a glass. It was interesting to see that the straight lines and abstract lines were in harmony because of the distortion of the glass. I tried to express these two characteristics in typography.